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About Freewill Web Design

Web Design With Intention, Experience, and Local Roots

Freewill Web helps small businesses build websites that actually support their goals — not just exist online. I'm Tony, a web designer based in Salem, and I work with businesses that want a site that feels intentional, clear, and built to perform.

I've been building websites professionally for 7 years — and my interest in web design goes back much further, starting with GeoCities and FrontPage 97. Today I primarily build on WordPress and Beaver Builder, with a background that also includes custom plugins, HTML/CSS/PHP, and experience across Elementor, Squarespace, and Wix. That range helps me choose the right approach for each project and troubleshoot issues that aren't always obvious on the surface.

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Tony Wilson

How I Work

I started Freewill Web because I wanted to work with clients and businesses I'm genuinely passionate about — and because I saw a gap between two frustrating extremes:

Cheap templated sites that don't care whether they produce real results

Large agencies that feel impersonal and disconnected from the people they're building for

Freewill sits in the middle — personal, intentional, and focused on outcomes.

Before I design anything, I take time to understand what your business does, what makes it valuable, and who needs to find you. I work closely with clients rather than just handing things off. You don't need to micromanage the process, but you're never left in the dark either.

Local Matters — And Always Will

I've lived in Salem since I was born in 1990. I understand the local business landscape, the pace of how things work here, and how word-of-mouth travels in the Willamette Valley. Face-to-face communication builds trust, money staying in the community strengthens it, and referrals move faster when people know each other.

That said, I also work with businesses across the U.S. — the same care and attention applies regardless of where you're located.

Who Freewill Web Is For?

Freewill Web is a great fit if:

  • You’re a small business, nonprofit, or service provider
  • You want a website that is clear, functional, and easy to manage
  • You value personal communication and thoughtful guidance
  • You need practical solutions that fit your time, budget, and goals
  • You want a website built with long-term usefulness in mind

Freewill Web may not be the best fit if:

  • You’re a large company with multiple departments and approval layers
  • You need complex ad strategy
  • You’re looking for a large agency team with ongoing campaign management
  • You want to scale quickly with a high-volume marketing system
  • You need services or tools that go beyond what your business actually needs right now

My goal is to help you choose the right tool for the job. Even if that means pointing you somewhere else.

Web Design That Helps Local Businesses Get More Leads

We build fast, modern websites that look great, rank well on Google, and turn visitors into customers.

Fast Turn Around
Get online sooner

Mobile-Friendly
Looks perfect everywhere

SEO-Ready
Built to rank higher

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